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Sunday, March 18, 2012

“ Girls, we run the world!”* ~Women Entrepreneurs in Business and the Entertainment Industry


When one thinks of the entertainment industry and the powerhouses that control it, you realize that historically it's been a man’s world. Tom Corson - President of RCA Records Group,  Evan Lamberg - President of Universal Music Group , Doug Morris - CEO of Sony Music Entertainment 
Jeff Robinov - President Warner Bros Pictures… and the list goes on and on. Well, watch out boys, women are slowly but surely making their way into power seats within the industry. We women do things a little differently though, for us its all about taking something small and nurturing it, protecting it, and fostering relationships until it grows into something huge.

The shift for  women entrepreneurs and Business

“An American Express OPEN State of Women-Owned Businesses report found that between 1997 and 2011, the number of businesses in the U.S. increased by 34%, but the number of women-owned firms increased by 50%.” says Nellie Akalp in her article on mashable.com  entitled, “Why Women Make Excellent Entrepreneurs in the Digital Age”  With our advanced interpersonal skills, natural inclination to collaborate, and a penchant for thinking through a myriad of possibilities before heading down a particular course, women make ideal entrepreneurs.




Oftentimes within the industry women are seen as talent only - models, actresses, dancers, singers… but what happens behind the scenes? We do it all now as producers, writers, directors, songwriters, A&R reps , Marketing and Brand strategists, artistic directors, and we love to watch something grow from the ground up as big do-it-yourselfers.




 Ali Brown, a mentor for female  entrepreneurs is a strong beliver in the power of women and their potential for success. She started as an ad girl in New York City who saw problems that needed to be solved within her company but had no one to listen to her concerns. After a tough decision to quit her job she took all the marketing skills she had gained and turned into the “Ezinequeen”. No longer broke and unemployed , she is now a  millionaire. Women are ultimately problem solvers; we see a situation or an item for more than what it is. We see it’s hidden potential.

So for all of you asking, what do I do? How do I get started?

* Take a leap of faith.

*Learn all you can about subjects that you are passionate about, and start making things happen.

*Don’t take no for an answer, because there are a lot of people who will say that you can’t do something.

Realize that one of the best parts of being a woman is that we don’t need the recognition of being big on our own. We work together as a group to change the world.

* Quote taken from "Run the World ( Girls)" recorded by Beyonce Knowles for Columbia Records

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